19.07.10
Causule New York Men's.
If in New York, please come visit us!
CAPSULE NEW YORK WEBSITE (CLICK HERE)
29.05.10
The Local Firm for Weekday
www.weekday.se
(Click on image above for more photos)
The latest label to join Weekday's popular line Weekday Collaborations is Stockholm based The Local Firm. The brand has a distinctive design code which combines high fashion attire with innovative jeans design and for Weekday TLF creates a collection distinguished by its delicate use of grey tones. The new collection for both men and women will be in all Weekday stores by May 29th 2010.
- For this collaboration we designed a sports collection inspired by the 80s tracksuit while also reminiscing Olympic teams of the former East Block. The range of grey tones throughout the line and the team spirit of "strength in numbers" is typical of The Local Firm´s design philosophy, says Richard Hutchinson, one of the founders of TLF.
Launched in the spring of 2008 the brand won immediate acclaim for its androgynous silhouette, 80s-inspired jeans and updated urban design. The Local Firm´s clothing concept, created by Richard Hutchinson and Axel Nyhage is inspired by art, architecture and design from the former European East Block countries such as the DDR and the USSR. The design concept "a contrast of status" combines garments and materials that distinguish themselves by contrasting one another.
The Local Firm's collection for Weekday contains a sharp-looking mix of sporty garments and accessories. The great tracksuits and light weight jerseys are combined with accessories such as a whistle necklace, a nylon sports cap and stylish nylon bags.
16.05.10
The Local Firm Propaganda Store has now closed.
07.05.10
THE LOCAL FIRM + 42
In collaboration with 42 presents "AS THE PLOT UNFOLDS" a spatial installation made exclusively for The Local Firm Propaganda Store, Götgatan 36, Stockholm. This friday 17.00 - 19.00.
www.42architects.com
(Click on image above to see more photos)
Photos by: Alexander Dahl
09.04.10
Block tights - Spring 2010 must have!
One of The Local Firm's biggest hits from the Autumn/Winter 2010 fashion show was the colour block tights. Autumn colours such as bronze, copper, beige and black in blocks created the Autumn's hippest look.
The Local Firm is releasing a much anticipated tights teaser. From the 9 April, the tights will be available in two colour combinations at The Local Firm Propaganda Store and at Jus.
26.03.10
17.00 - 19.00
THE LOCAL FIRM IS LAUNCHING THE LOCAL FIRM COLLECTABLES TOGETHER WITH CONTRIBUTOR MAGAZINE AND PHOTOGRAPHER MAGNUS MAGNUSSON.
The Local Firm Collectables is a line of unique limited edition items ranging from jewellery to accessories and will only be sold online and in The Local Firm Propaganda Store. The collection starts out with two collectable items, brooches and necklaces and more items will be added continuously.
THE LOCAL FIRM PROPAGANDA STORE GRAND OPENING
19.03.10
(Click on image for more images and regular updates on what's going on at The Local Firm Propaganda Store.)
PROPAGANDA STORE
En efterlängtad nyhet i Stockholms modevärld.
Nu slår The Local Firm upp dörrarna till en egen butik. Den 19 mars klockan 16.00 är det premiär för The Local Firms första egna butik i Bruno Gallerian.
Butiken kommer att hålla öppet under 8 veckor fram till den 16 maj under namnet "The Local Firm" Propaganda Store"
Interiören och konceptet i butiken följer TLF´s grundinspiration från det forna östblocket och Bauhaus rörelsen. Råa ytor och material i nyanser av grått, blandas med 90 tals "low-tech".
"Vi ser det som en möjlighet att med en tillfällig plattform, visa våra kunder hela The Local Firm's koncept och inriktning. Här ska man ha möjlighet att se och känna på hela kollektionen, bland annat våra vanligaste jeans, men också hitta guldkorn som inte finns någon annanstans, eller bara komma in, prata lite och lära känna The Local Firm bättre" - säger Axel Nyhage och Richard Hutchinson på The Local Firm.
Under de 8 veckorna butiken är öppen kommer det också att släppas unika produkter som bara kommer att säljas på "The Propaganda Store"
För mer information kontakta Gunilla Grübb, jus +46 8 6119800, gunilla@jus.se
NÖJESGUIDEN'S STOCKHOLMSPRIS 2009 - MODE - THE LOCAL FIRM
The Nöjesguiden Stockholm Fashion Price 2009 - THE LOCAL FIRM
Motivation:
Medan många stannar kvar i trygga önster fortsätter dessa eldsjälar att sy upp nya. Ett märke som sticker ut ur mängden med sin självkänsla och nytänkande design.
(Click to see the English version)
THE LOCAL FIRM @ CAPSULE TRADE SHOW LAS VEGAS, THE VENETIAN
(Click on image above for maore photos.)
THE LOCAL FIRM LEFT HIGH AND DRY @ RENAISSANCE HOTEL, SLOUGH, UK
THE LOCAL FIRM @ TERMINAL 2, COPENHAGEN
(Click on image above to see more photos)
THE LOCAL FIRM @ CAPSULE TRADE SHOW PARIS
(Click on image above for more photos.)
THE LOCAL FIRM LOVES ACE HOTEL NY
(Click on image above for more photos.)
THE LOCAL FIRM @ CAPSULE TRADE SHOW NY
(Click on image above for more photos.)
THE LOCAL TREE
(click on image above for more photos)
The Local Tree is The Local Firm's interpretation of a classical christmas tree. We have drawn inspiration from a work in progress and created an industrial feeling with the use of industrial lights and playing with shadows. To see the tree in full, visit Hotel Birger Jarl in Stockholm.
THE LOCAL FIRM
(click on image above for more info)
If you happen to be in Stockholm, go check out The Local Firm's contribution to this year's gingerbread house competition in association with the department store PUB and The Swedish Museum of Architecture in Stockholm. Our piece is being displayed in the department store PUB, floor three.
CAFÉS STORA MODEPRIS 2009 - JEANS BRAND OF THE YEAR - THE LOCAL FIRM
September 2009 issue
THE JURY'S MOTIVATION:
"Grey- black East block style and silhouettes from the 1980's, The denim specialists Axel Nyhage and Richard Hutchinson has taken the Swedish jeans look and fashion a big step forward with impressive and uncompromising design."
SWEDISH FASHION - EXPLORING A NEW IDENTITY
As one of thirteen brands, The Local Firm is part of the world touring exhibition "Swedish Fashion- Exploring a new identity". The exhibition started fall 2008 and will during its two year tour visit, Europe, Asia, Russia and North America
CLICK LINK TO WATCH VIDEO:
swedishdesignthelocalfirm
CLICK ON IMAGE BELOW TO SEE ALL PHOTOS:
MARBLED FANTASY
In collaboration with The Local Firm, the Swedish artist Åsa Cederqvist has made the art movie "Marbled Fantasy", where Åsa has used The Local Firm's design code and aesthetics as inspiration. The movie premiered 15th of August 2008.
TO VIEW VIDEO CLICK LINK:
marbledfantasy
CLICK ON IMAGE BELOW TO SEE ALL PHOTOS:
